Why a Home Doesn’t Sell

Why a Home Doesn’t Sell

Buyers and sellers today are generally not in the same generation, and as a result, there is often a gap between what buyers are looking for and what homes for sale are offering. Today’s buyers are savvy, they know what they want and they’re willing to pay more to get a home that has been updated and well maintained.

Selling your home is a 3 step process:

1. You need quality photos featured online to entice potential buyers and show off your home’s best features. We use Ottawa’s top real estate photography company, and will arrange to have those taken for you.

2. Your curb appeal needs to stand out to perspective buyers when they do a drive by. If it doesn’t, buyers aren’t likely to make an appointment to view the inside.

3. Buyers need to fall in love with your home as soon as they step through the front door. They will make a judgement about how the rest of it will show within seconds of entering so make sure to grab their attention from start to finish.

We will provide you with guidance that will help you to prepare your home, and we can also recommend a home stager who will assist in this process.

There are three major elements that affect a sale: condition, price and location. Even before a buyer sees a property, 78% of his or her decision has already been made based on size and location.

When it comes to the condition of your home, you need to take into account who your target buyers are and what they’re looking for.

Your list price needs to be appropriate for the area, property size and condition. This is our area of expertise!

When you have all of these elements put together, your property will show beautifully, sell quickly, and fetch the highest possible price. Make sure you are buyer approved before showing your property.


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RE/MAX Hallmark Pilon Group Realty
Direct: 613.909.8100

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